Cristiano
Cordoni
Cristiano
Cordoni
André
Heller
André
Heller
London 2012 Organizing Committee
Aris
Maltas
London 2012 Organizing Committee
Aris
Maltas
Business Administrator Foreign Trade
Newton
Lima
Marketing and Planning Expert
Marketing and Planning Expert
General Director and founder of Casa Mansur (holding of the largest balcony and interior glass company in Latin America) for the product SEALEDbox, Cordoni was formerly the Latin America Director for Ottobock, for seven years.
Cordoni has a Bachelor’s in Marketing from ESPM (Escola Paulista de Propaganda e Marketing) and a graduate degree in Business and Marketing Management from FGV-SP (Fundação Getúlio Vargas). He has over 20 years of experience in marketing for premium products.
CEO Casa Mansur
General Director and founder of Casa Mansur (holding of the largest balcony and interior glass company in Latin America) for the product SEALEDbox, Cordoni was formerly the Latin America Director for Ottobock, for seven years.
Cordoni has a Bachelor’s in Marketing from ESPM (Escola Paulista de Propaganda e Marketing) and a graduate degree in Business and Marketing Management from FGV-SP (Fundação Getúlio Vargas). He has over 20 years of experience in marketing for premium products.
CEO Casa Mansur
Professor Heller has an undergraduate degree in Advertising, a graduate degree in Marketing from Mackenzie Presbyterian University, and a MBA in International Business Management from IBMEC (Instituto Brasileiro de Mercado de Capitais, a Brazilian private university widely regarded in teaching and research in the fields of Business and Economics). He has professional and academic credentials in Digital Marketing, Social Media, CRM, Marketing Relationships and Business Administration from ESPM (Escola Paulista de Propaganda e Marketing) and FGV (Fundação Getúlio Vargas).
Heller has been active for over 15 years in the Marketing and Communication field. With a broad range of experience in planning, development, analysis and application of marketing and communications, he has worked as a Planner, Creator, Director of Art, Designer, Market and Intelligence Analyst, as well as Project Manager. He is known for strategic design, management and implementation as Director of Planning and Director of Communication Creation. He has also worked in political campaigns, events, direct marketing, digital and social media marketing, and below-the-line marketing for companies such as Ernst & Young, Red Bull, Tigre, Todo Vino, Pernod Ricard, Nestlé, Nissin, SC Johnson, Louis Dreyfus, General Motors, Mercedes, and BMW, among others.
He teaches Marketing, Communications, and Management courses for undergraduate and graduate students. He is a frequent guest speaker at summits, seminars and workshops.
Professor Heller has an undergraduate degree in Advertising, a graduate degree in Marketing from Mackenzie Presbyterian University, and a MBA in International Business Management from IBMEC (Instituto Brasileiro de Mercado de Capitais, a Brazilian private university widely regarded in teaching and research in the fields of Business and Economics). He has professional and academic credentials in Digital Marketing, Social Media, CRM, Marketing Relationships and Business Administration from ESPM (Escola Paulista de Propaganda e Marketing) and FGV (Fundação Getúlio Vargas).
Heller has been active for over 15 years in the Marketing and Communication field. With a broad range of experience in planning, development, analysis and application of marketing and communications, he has worked as a Planner, Creator, Director of Art, Designer, Market and Intelligence Analyst, as well as Project Manager. He is known for strategic design, management and implementation as Director of Planning and Director of Communication Creation. He has also worked in political campaigns, events, direct marketing, digital and social media marketing, and below-the-line marketing for companies such as Ernst & Young, Red Bull, Tigre, Todo Vino, Pernod Ricard, Nestlé, Nissin, SC Johnson, Louis Dreyfus, General Motors, Mercedes, and BMW, among others.
He teaches Marketing, Communications, and Management courses for undergraduate and graduate students. He is a frequent guest speaker at summits, seminars and workshops.
Aris was Brand Manager for the flagship magazines of Liberis Publications, the largest publishing house in Greece, where he honed his branding, communications, and media expertise. He led the first Vogue Tennis Championship and Status Tennis Championship publications.
Having been involved in the Olympic Games in Athens (2004), in 2009 he joined the Olympic Games organization as Organizing Committee Senior Director, where he led marketing, sponsorships and promotional events. He led the Look of the Games branding team for all competition and non-competition venues. His involvement continued in 2011 as LOOK (Brand) Manager for the London Games (2012) Olympics and Paralympics. His focus was to deliver a successful branding experience at the Volleyball and Equestrian venues for spectators and sponsors.
Aris earned a bachelor’s in Business Administration at the University of Piraeus, and a Master’s in Marketing at the Newcastle Business School (UK). Upon graduation he worked at Levi Strauss & Co, and at Auto Malta Ltd., in branding and events areas.
Aris was Brand Manager for the flagship magazines of Liberis Publications, the largest publishing house in Greece, where he honed his branding, communications, and media expertise. He led the first Vogue Tennis Championship and Status Tennis Championship publications.
Having been involved in the Olympic Games in Athens (2004), in 2009 he joined the Olympic Games organization as Organizing Committee Senior Director, where he led marketing, sponsorships and promotional events. He led the Look of the Games branding team for all competition and non-competition venues. His involvement continued in 2011 as LOOK (Brand) Manager for the London Games (2012) Olympics and Paralympics. His focus was to deliver a successful branding experience at the Volleyball and Equestrian venues for spectators and sponsors.
Aris earned a bachelor’s in Business Administration at the University of Piraeus, and a Master’s in Marketing at the Newcastle Business School (UK). Upon graduation he worked at Levi Strauss & Co, and at Auto Malta Ltd., in branding and events areas.
Newton Lima, Business Administrator with emphasis on Foreign Trade, MBA in Business Management from FAAP / SP. For more than 20 years he has been working in the supply chain, working for multinational companies in Siderurgia, Óleo e Gás, Varejo and in the last 3 years he has been working in the Food Service area, among which the Cervejaria Devassa, Brazil Cocoa , Starbucks, Le Pain Quotidien and Ground Fire.
_edited_edited_edited.png)
OUR HISTORY
URM Education
Built on a solid foundation of over 40 years of consulting for international luxury brands, URM Education began its activities with a deep understanding of market demands and result-driven behaviors, abilities and techniques.
By adopting a practical approach and bringing real-life know-how to its patrons, URM promotes significant change for both individuals and corporations.
Our learning systems, which have endured the test of time, are applied in our classrooms by top-notch professionals - bringing about the foundations for success in the Luxury Market and drawing guidelines that help our patrons to explore their full potential.
Our vision is to provide education for future business leaders, teaching the entrepreneurial mindset in order to enable them to perform highly both in the local and global environment.
Our focus on entrepreneurship is underpinned by an international development strategy that is part of our identity and culture, so as to ensure that the knowledge and skills imparted in our programs are in line with the realities of management in an internationally interdependent world, while reflecting a strong sense of global responsibility.